L'Oréal, Maybelline, and COSRX faced increasing competition for visibility across Shopee’s rapidly growing beauty marketplace. Frequent pricing changes, inconsistent product rankings, and aggressive promotional campaigns from competing beauty brands reduced customer engagement and impacted online conversion performance across skincare and cosmetics categories.

Actowiz Metrics implemented Shopee Beauty Brands Product Data Extraction solutions to monitor product rankings, pricing trends, customer reviews, stock availability, and promotional activities across Shopee’s beauty marketplace. Real-time retail intelligence enabled faster marketplace decisions, improved digital shelf visibility, and stronger competitive positioning for leading beauty and skincare product categories.